EVER.SMOOTH

Yes, let's dive into EVER.SMOOTH from KEVIN.MURPHY.

EVER.SMOOTH is a star product within the KEVIN.MURPHY BLOW.DRY line, which is engineered to protect hair from heat damage and dramatically extend the life and quality of blow-dried styles.

Specifically, EVER.SMOOTH is a heat-activated style extender spray designed to deliver a long-lasting, silky-smooth, and frizz-free finish to your blow-dry. It's often referred to as a "blow-dry in a bottle" due to its transformative effects.

Here's a breakdown of its product details and category:

Product Details:

• Name: KEVIN.MURPHY BLOW.DRY EVER.SMOOTH
• Product Type: Heat-Activated Style Extender / Leave-In Spray / Smoothing Spray
• Key Benefits:
  • Long-Lasting Smoothness: Its primary function is to create incredibly smooth, sleek hair that lasts for days, even after multiple washes. This is its standout feature.
  • Frizz Elimination & Humidity Resistance: It forms a weightless barrier that actively blocks out humidity, effectively eliminating frizz and keeping hair smooth and manageable in challenging conditions.
  • Heat Protection: As part of the BLOW.DRY line, it provides essential protection against thermal styling damage (up to 420°F / 216°C).
  • Style Extension: Significantly extends the life of your blow-dry, making hair look freshly styled for much longer, saving time and effort.
  • Improves Manageability: Makes hair easier to brush, style, and control.
  • Adds Shine: Contributes to a healthy, lustrous shine.
  • Weightless Feel: Despite its powerful smoothing capabilities, it's designed to be lightweight and won't weigh down even fine hair.
• Key Ingredients:
  • Long Chain Polymers: These are heat-activated polymers that self-organize on the hair shaft when heated. They create a smooth, hydrophobic (water-repelling) layer that locks in the style, protects against humidity, and extends the blow-dry.
  • Wood Bark Complex: A blend of Australian plant and bark extracts (such as Blue Cypress, White Cypress, and Lemon Aspen) that act like AHAs, gently protecting the hair and helping to build resilience.
  • KM.Bond (likely present in the broader formulation if not explicitly called out in every product in the line): KEVIN.MURPHY's bond-building technology that helps strengthen hair from within.
• Application: Applied to clean, towel-dried hair. Separate hair into sections and spray liberally. Then, blow-dry each section thoroughly with a brush to activate the technology and create the desired smooth style. The heat is crucial for the product to work effectively.
• Formulation: Sulphate-free, paraben-free, and cruelty-free.